COGS 101B Lecture Notes - Lecture 11: Psychological Refractory Period, Stroop Effect, Color Term

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Under the idea of automaticity, a highly practiced task with consistent mapping should be completed very quickly. o o. Note that automaticity doesn"t make the completion of the task involuntary. However, the speed of completion may make it hard to control. You would predict that automatized tasks may sometimes interfere with tasks that require more time to complete and whose responses are incongruent. Which takes you less time, reading a simple word aloud or naming a color aloud? o o. When the font color and the color term are incongruent, there is a greater delay. o. In the classic stroop efect (irst described by j. r. stroop in. 1935), two tasks actually occur you are asked to name the color, but it is presented embedded in an incongruent color term (e. g. green). Task 1: read the word; this is highly automatized and fast. This is fairly easy, but not as easy as reading. o o.

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