MMW 15 Lecture Notes - Lecture 6: Profit Motive, Commodification, Manufacturing Consent

• School: UCSD
• Department: Making of the Modern World
• Course: MMW 15
• Professor: Pamela Radcliff

Document Summary

Lecture 6: the crisis of (cid:862)mass society(cid:863) the death of the. They argued that that individual was gone and had been absorbed into a new mass man: (cid:862)u(cid:374)k(cid:374)o(cid:449)(cid:374) (cid:272)itize(cid:374)(cid:863) aude(cid:374), (cid:1005)(cid:1013)(cid:1007)(cid:1013) Vision of uniformity as the nightmare of mass society: danger of manipulation of masses = totalitarianism. If everyone is thinking alike it is easy to take control of that mass mentality and take advantage of that: context: frankfurt school was living in nazi germany i(cid:374) the (cid:1005)(cid:1013)(cid:1007)(cid:1004)"s. The origins of mass society: roots in celebrated achievements of modern western civilization, democracy, capitalization. Industrialization: urbanization, democratization, from the french rev to wwi: gradual implementation from liberalism to democracy, fear of democracy 19th century, alexis de tocqueville. De(cid:373)o(cid:272)ra(cid:272)(cid:455) i(cid:374) a(cid:373)eri(cid:272)a (cid:894)(cid:1005)(cid:1012)(cid:1007)5(cid:895) a(cid:374)d the (cid:862)t(cid:455)ra(cid:374)(cid:374)(cid:455) of the (cid:373)ajorit(cid:455)(cid:863) worried that it could be just as oppressive as any other form of tyranny. (cid:862)pervasive egalitarianism would create the worship of mediocrity and u(cid:374)der(cid:373)i(cid:374)e i(cid:374)di(cid:448)idual e(cid:454)(cid:272)elle(cid:374)(cid:272)e. (cid:863)