MGT 106 Lecture Notes - Lecture 7: Linkedin
17 Oct 2016
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Mgt 106 lecture 7 (10/17) building relationships. The _________ product adopter profile is the most important of the 5 (product adopter profile) in regard to the ultimate success (or failure) of a new product launch. Implementation phase (things from mgt 103 to remember) Positioning statement: who is your target market, what unique value do you provide, why should they believe you (3facts/statements, brand provides ______________ (target market) with _________________ (unique value). Pooper scooper provides busy, dedicated, and loving dog owners with dependable, sanitary, and discrete dog waste removal services. We do this by committing to scheduled service guarantee, best in class sanitary standards with every yard removal and treatment, and rapid, thorough, and discrete professional service. Market research discover the needs and wants of prospective customers and satisfy them. What is networking: the art of establishing and continuing business relationships in order to maximize job opportunities. Spend as much time preparing/updating as you would your resume.
