SOCI 1 Lecture Notes - Lecture 5: Formal Wear, Human Capital
Document Summary
Designers, ppl who have shows, ppl w/ full time job in fashion, fash. Producers of fashion keep making us buy more. Critique in reading: sociologist, ppl aren"t buying fashion. Look at consumer and their power to choose what is/isn"t fashion. How ppl are connected together and how top designers can"t just m consumer approval. Before men dressed extravagant w/ colors, but changed to fashion houses hion ust make fashion, need ed to black suits/plain - Before men dressed extravagant w/ colors, but changed to women extravagant now. Some dressed in normal clothes, others in lab coat. Aspers and godart"s theory and definition p. 185. Def of fashion: unplanned process of recurrent change against backdro realm. Occurs over extended time - forever being replaced to no end or p. Numerical minority phenomenon - everyone doing it just trend. Inclusion-exclusion dynamic - decide to change fashion bc too many. Has to be public - can be online as long as observable.
