MAN 3025 Lecture Notes - Lecture 6: Root Mean Square, International Trade, Cultural Imperialism

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Document Summary

Globalization: the trend of the world economy toward becoming a more interdependent system, global village. The shrinking of time and space as air travel and the electronic media have made it easier for the people of the globe to communicate: technology is a key driver. Low cost communications networks help create electronic global marketplaces. Low cost transportation enables rms to create global markets and facilitate the movement of people from country to country promoting a convergence of consumer tastes and preferences. Global economy: the increasing tendency of the economics of the world to interact with one another as one market instead of many national markets. Cross-border business: megamergers and mini- rms worldwide: impact of technology on globalization. When competing on global scale, size matters. Dichotomy: huge rms get bigger, rise of small, fast moving rms. Is an interdependent global economy a good thing: supporters believe that increased trade and cross-border investment mean.

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