LGST 240 Lecture Notes - Lecture 7: Virtual Economy, Influencer Marketing, Psychographic
10 Dec 2015
School
Department
Course
Professor
Document Summary
Design is a process of attacking problems. Design is a general approach of addressing challenges. Everything must be built toward this purpose: purposive- it has a goal. You"re not just making something beautiful: human centered- it"s the experience. Don"t think about them as customers: balance of analytical & creative- abductive reasoning: inference from best consumers, etc. it"s not a set of objectives. available explanation. Keep in mind that too much numbers will make the process too dry and formal. Iterative- we know we won"t make a game that"s perfect, so we try over and over again. We prototype and playtest over and over again but make incremental improvements. Begin with a rough prototype and playtest it so you can see what the experience will be like. How can the system respond to the: devise activity loops- engagement loops and progression loops.
