COM 1000 Lecture Notes - Lecture 3: Jean Kilbourne, South Philadelphia, John Gottman
16 Aug 2016
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Cicero- the good man speaking well (similar to plato) Rising class of merchants and factory owners w money. Bought big homes, rode in coaches, hoping to be invited into upper class. Speech prevented them from acting like upper class. King and queen: received standard english (in u. s. boston/new england) South philly speech is much more lax and less formal. Anyone who wanted to function effectively in polite society studied elocution. Different than rhetoric: elocution refers to mechanics of public speaking, not content or arrangement of speech, but pronunciation, posture, and grammar. Rhetoricians: wanted to focus on speech as an art. Elocutionists: speech as a science, apply scientific method. My fair lady- eliza doolittle and henry higgins. Higgins teaches eliza how to speak differently and passes her off as a princess. Listen to dialect of people and write what they say. Resonance theory: the most successful persuasive messages are those that evoke experiences from our past.
