MGT 4394 Lecture Notes - Lecture 7: Fokker E.Ii, Switching Barriers, Sherman Antitrust Act
Document Summary
Mgt 4394: lecture 7: external environment operation, porter"s five forces how can it help? a. i. Bases for leaving an industry/ market a. iv. 1. (possible saturation: porter"s five forces, bargaining power of consumers/ customers a. i. Buyer"s market higher supply than demand a. i. 1. Undifferentiated products good deals/ information advantage/ well organized a. i. 1. d. i. Backwards integration to supppliers: bargaining power of suppliers b. i. Especially in combination with a dependent consumer base. Pepsi buys restaurants like kfc and taco b. i. 5. a. More buyer information: threat of new compeiors c. i. Oligopoly a few large firms control the market. Monopoly a segment dominated by one major company c. ii. 2. a. Sherman antitrust act makes this illegal in the us. Hyper-competition rapidly competitive market based on: c. ii. 3. a. c. ii. 3. b. c. ii. 3. c. c. ii. 3. d. c. ii. 3. e. c. ii. 3. f. Formation of strategic alliances: barriers to entry d. i. Economies of scale more efficient to provide a product in high volumes: threat to substitute products e. i.
