ENGCMP1420 Lecture Notes - Specific Performance, Social Proof
Document Summary
To inform, to evaluate or to persuade. When someone writes the content needs to be in a specific order. Using a wrong pattern could help you get the wrong results. Focus is on transferring information quickly and easily. Fact or sets of facts are important to the reader. Who, what, when, where, why and how. Leads to starting with facts that don"t matter to the reader. Leaving important content to the end of the document is another mistake commonly made. Performance, appraisal, competitive analysis and appraisal of aspect. People want to know what you think, and what your opinion or judgment is. Professional or expert opinions are trying to interpret what the facts mean. To evaluate writing you need it needs to have an: Criteria on which you are basing your evaluation. Why does it matter to the reader. Use evaluating to compare two or more approaches. Trying to influence the audience so they are motivated to take action.