PS260 Lecture Notes - Spreading Activation, Encoding Specificity Principle, Explicit Memory
Document Summary
Chapter 7 - the many types of memory. In that case, the path linking a and b may not help you: learning can be excellent preparation for one sort of retrieval but useless for others. Encoding specificity: when memorizing, encoding specificity refers to tendency to place in memory both the materials to be learned and the context of those materials. Materials will be recognized as familiar later only if they appear in a similar context: figure 7. 4. If what goes into your memory is a record of the material you"ve encountered and also a record of the connections you established during learning, it makes sense that the brain areas activated overlap considerably. Top panels show brain activation while viewing one picture (a) or another picture (c) or while hearing a particular sound (e). The bottom panels show brain activation while remembering the same targets.
