MGMT 200 Lecture Notes - Swot Analysis, Pest Analysis
Document Summary
A swot analysis helps you identify strengths, weaknesses, opportunities, and threats for a specific project or your overall business plan. It"s a tool that can help your team plan strategically and stay ahead of market trends. Swot framework and provide step-by-step instructions to help you conduct your analysis. A swot analysis is a technique used to identify strengths, weaknesses, opportunities, and threats for your business or a specific project. While most widely used by organizations from small businesses and non-profits to large enterprises, a swot analysis can be used for personal and professional purposes. While simple, a swot analysis is a powerful tool for helping you identify competitive opportunities for improvement. This way, you can improve your team and your business while staying ahead of market trends. Simply put, swot stands for strengths, weaknesses, opportunities, and threats. Each of these factors is important to examine to plan for organizational growth properly, and that"s where the analysis comes in.
