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What innovative and creative strategies can you suggest for Apple or any company that you are familiar with - to stay competitive in the marketplace?

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Darryn D'Souza
Darryn D'SouzaLv10
28 Sep 2019

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Related questions

“Creative destruction,” a term most closely associated with Joseph Schumpeter, an economist associated with the Austrian School of Economics, emphasizes the roles innovation and entrepreneurship as factors which spur economic growth and serve to reallocate resources from poorly-performing firms to more promising ventures. The balanced scorecard approach relies on the theory of creative destruction as the engine which continuously drives the business enterprise to create value for customers, shareholders, and employees.

Generally speaking, the “learning and innovation” perspective in the Kaplan & Norton (1992) balanced scorecard aligns with actors in Marketplace which promote creative destruction. Here’s an example of creative destruction: Apple continues to make its best-selling products obsolete before potential competitors can seriously challenge and erode Apple’s market advantage in digital music, smart phones, and digital application technologies.

After reviewing the types of investments companies can make in Marketplace, what types of activities can teams do in Marketplace to continue to learn and innovate in ways to create and maintain competitive advantages over other teams?

choose any existing company in the service-related business(i.e retail, hotel, restaurant, airline or tourism) In Hong Kong or singapore. imagine you have been appointed as the human Resource (HR) manager of your chosen company. your boss has asked you to prepare a report recommending job design, job desсrіption (including specification) recruitment and selection strategies that can be adopted by the company to fulfil its staffing needs in view of HR strategies. The company wants to create an engaging and motivating work force in order to have a competitive advantage in the marketplace.

If you were asked for some advice about how strategy can help a business develop and grow, what are the areas in which you would suggest that strategy could make a difference? What types of competitive strategies are the most effective? Will the same strategy work in most venues? Why or why not?

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