PSYCH253 Lecture Notes - Norm (Social), Ingroups And Outgroups, Minority Influence

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Definition of groups people who: interact and influence each other, see selves as us (vs. them , have interdependent relations, share a common fate. Common treatment (manipulation) begets groups : ps saw 40 headshots of apartment owners, iv: event. Only 1 affected: dv: estimated number of nationalities, ethnic groups, languages among owners, find estimated heterogeneity about the same for when one affected, varies when all 40 are affected. Groups get common treatment: ps chose sentences for robber gang, iv: visual display of members. Homogeneous vs. heterogeneous: dv: who did what mastermind, driver, etc, looked at correlation between individuals their sizes and appearance and the sentences they chose. Social identity theory: we strive to maintain a positive social identity, positive social identity depends on comparing ingroup favourably to relevant outgroups. See ingroup as positively distinct from outgroups: when social identity is unsatisfactory, we either: Leave group to join more positively distinct group. Make own existing group more positively distinct.

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