ACCT 1201 Study Guide - Retention Period

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A man to carry on a successful business must have imagination. He must see things as in a vision, a dream of the whole thing. charles schwab (1870 - 1916) If you have ever built something from a kit, you often have a master plan or design to follow. When starting a new business venture, the business plan represents that master plan. It is the document that summarizes the business concept and the strategy to successfully implement that concept. It starts by defining what the business is; states the objectives for that business and then explains the strategies the company intends to use to achieve those objectives. It also specifies the financing the company anticipates will be needed to achieve its revenue goals. A business plan is also the document that will be presented to financing sources [banks or venture capital firms] to support capital financing.

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