POLS 1400 Study Guide - Canada Elections Act, Sponsorship Scandal, Ecotax

• School: University of Guelph
• Department: Political Science
• Course: POLS 1400
• Professor: Nanita Mohan

Document Summary

This chapter has three main parts: the national party campaign, the local candidate campaign, electoral behaviour and party support. Electoral behaviours and party support is the subject that attracts the most theoretical consideration as studying the behaviour of voters is a fascinating branch of canadian. Information on this is gathered through public opinion surveys. The national party campaign: elections are held every four years. Setting up a national campaign committee to plan the strategy, policy, image, budget: hold public opinion polls to understand public opinion on leadership, parties and issues. Search for good candidates by local party organizations. The is a list of the actions and promises which a political party makes to the general public lower taxes, more social services etc. Examples the liberal red book" in 1993 and their green shift" in 2008. The leader"s tour crisscrossing the country many times over the campaign period to attract attention in the areas visited and to generate national media coverage.