ECON 1116 Chapter Notes - Chapter 4: Market Failure, Economic Surplus, Efficient-Market Hypothesis

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Individual consumer surplus: the net gain that a buyer achieves from the purchase of a good. (difference between the willingness to pay and the actual price paid). Total consumer surplus: the sum of the individual consumer surplus achieved by all buyers of a good. Consumer surplus often used to refer both individual and total consumer surplus. 4-2: the total consumer surplus generated by purchases of a good at a given price is equal to the area below the demand curve but above that price. Seller"s cost: the lowest price at which he or she is willing to sell their good. (the real cost of something is what you must give up to get). Individual producer surplus: the net gain to an individual seller from selling a good. Equal to the difference between the price received and the seller"s cost. (minimum price in which he is willing to sell)

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