COMM 101 Lecture Notes - Meta-Analysis
Document Summary
1980s present: powerful effects, kids playing video games instead of going outside to play, revisionist perspectives, (lim effect model) major theoretical perspectives and research projects from the time periods hyper, 1920s 30s: powerful effects time period, magic bullet / hypodermic needle model. Wartime propaganda in wwi: the committee on public information, movies, public speakers, articles, and posters , true way of gaining power is not about guns/weapons, but about controlling peoples minds, they argued about motion pictures controlling peoples mind power struggles, media part of explanation of why people supported the nazi"s. Not that big of a deal getting people who are on one side and getting them to dig deeper on that side: selective attention, significance of interpersonal communication people were talking to eachother and views were rubbing off on one another, 1940"s 1960"s: limited effects, joseph klapper (1960) (meta analysis)
