Study Guides (380,000)
CA (150,000)
Carleton (5,000)
BUSI (300)
Final

BUSI 2400 Study Guide - Final Guide: The Negotiation, Speed Bump, Nutraceutical


Department
Business
Course Code
BUSI 2400
Professor
Al Pilcher
Study Guide
Final

This preview shows pages 1-3. to view the full 15 pages of the document.




!"#$
%
&
'$$(
&#"($"("
)$""("($#"

""($
""#$""
###"*
$"
&(#("($($(((
+("#
"$%,
%$$$
%$"""
%$#"$$$"("$"(
#$
%$$$"#"$-
%
$$#"""""###"
##
.
""$
$$#
!/&!)/0
#"$
-
"##""
#(-(1!$#
2"$""""


Only pages 1-3 are available for preview. Some parts have been intentionally blurred.


31 4
311!51%61718#$41&"
1 $$9
"""
%("
%"$#8'""
$#-#$$"#"$"
"$$"#8'$"1!$
$##:#$$$
$1
!!$""2"$#8'
+2$$1!$."
$"1
!$"""$$
#8'1!$$$$
"#8'$1
;5;"
!";
<
;"
=$"8"
)$

!

>#$" ;
<
;"
=$"8"
!



Only pages 1-3 are available for preview. Some parts have been intentionally blurred.

>" 

;"
=$"""
$
!

5
31 8#8',#""(4digital
#"$#8'"9
Nutritional App, A fit bit for dogs, a dog collar that collects info about dog, a dog park
app, Ebook on how to take care of dog, internet shipping system based on costumer
profile
CCP4: B2B
Business-to-business:
No stores, no commissions, no nonsense
Compete on all the same aspects:
Price
Features
Availability
All value proposition stuff
Potential Business models:
Standard B2B
Standard B2C
“Concentrator” B2B2C “think amazon”
Broker B2Bx2C “think eBay
CCR4:
31 ?#$###8'
We could supply Vets, smaller specialty stores and animal shelters. Create ties with
an accessory company and organic suppliers. Sponsoring Pet conventions.
1 ?"###8'
Amazon, software/system company, advertising space on petGRO website, digital
data/stats, Advertising on YouTube and Google, petGRO video game
You're Reading a Preview

Unlock to view full version