ECON-2006EG Study Guide - Quiz Guide: Opportunity Cost, Comparative Statics, Marginalism

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3. 1 two kinds of optimization: a matter of focus. Economists believe that people usually make choices by trying to select the best feasible option, given the available information. Recall that optimization is the first principle of economics. Optimization is used by economics to predict most of the choices that people, households, businesses and governments make. Optimization can be implemented using either of two techniques of cost-benefit analysis. Both techniques emphasize the concept of net benefit (benefit minus cost) which was introduced in. Optimization using total value and optimization in differences/marginal analysis should always yield answers in perfect agreement. A change in focus is all that distinguishes optimization in levels and optimization in differences. If you choose optimally, this shift in focus shouldn"t change your final decision, but it might speed things up. In many cases, optimization in differences is faster and easier, because you focus on the key differences between the options.

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