EDRD 3160 Study Guide - Final Guide: New International Economic Order, Media Play, Capitalism
Document Summary
United nations educational, scientific and cultural organization (unesco, originating in. Britain in 1945) sponsored global communication conferences, directed research to promoting new policy initiatives such as the new world international and communication order (nwico) The usa and the uk left unesco and took their financial support with them (about one third of their budget) Unesco relied too much on soviet support for nwico. Global media has two distinct origins: usa model: strongly rooted in commercial media systems that have advertising and media play crucial roles. Treats media and culture as economic commodities: europe and most other countries model: historical model of government ownership or government control of the mass media. Bbc: subsidized by both government and consumers who pay annual license fee. Role of electronic media was to inform, educate, and entertain , not to make money from advertisers. Broadcasting monopolies were the early pervasive global model.