PSYC 2360 Study Guide - Midterm Guide: Null Hypothesis, Squared Deviations From The Mean, Central Limit Theorem

• School: University of Guelph
• Department: Psychology
• Course: PSYC 2360
• Professor: Mark Fenske

Document Summary

Designed to describe and measure the behavior of people and animals as it occurs in their everyday lives. Focus on multiple behaviours in a particular setting and qualitative description and interpretation. Advantages: useful for providing insight into real-world behavior, can examine behaviors that cannot be manipulated by researcher. Observed and recorded behavior of chimps in africa, one of first to record tool use in non-humans. Unacknowledged participant roys observations in the raincoat factory: chance to get intimate info from workers, but researcher may change the situation; poses ethical questions. Acknowledged participant whyte"s study of street corner society : ethnically appropriate, but might have been biased by friendships, potential for reactivity. Unacknowledged observer recording the behaviors of people in a small town: limits reactivity problems, but poses ethical questions. Acknowledged observer pomerantz"s study of children"s social comparison, researchers able to spend entire session coding behaviors, but potential for reactivity since children knew they were being watched.