AFM341 Study Guide - Final Guide: Balanced Scorecard, Strategy Map, Strategic Management

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Balanced scorecard: improvements in the process perspective leads to improvements in the learning & Chapter 14 t or f: the balanced scorecard only includes quantitative measures. Answer: false: the balanced scorecard framework describes performance from four different perspectives based on the firm"s strategy to achieve shareholder value. In the business process perspective, the firm describes its objectives for impr ovements in tangible and intangible infrastructure. Answer: false: a strategy map depicts the cause and effect relationship between objectives across the balanced scorecard perspectives. Answer: true: when the firm"s value proposition meets or exceeds customers" requirements, customer satisfaction results in customer retention and new customer acquisition, which drives sales growth. Answer: true: besides presenting financial performance information to shareholders, the financial perspective provides information that can confirm the success of investments in learning and growth. Answer: true: network it changes the way that work is performed and decisions are made.

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