PSYCH207 Study Guide - Midterm Guide: Stroop Effect, Cocktail Party, Master Sergeant
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1 what is selective attention? focusing attention on one or few tasks rather than many. 2 what is the dichotic listening task? listening to two things at once and trying to differentiate the two texts. 3 what was the main result of the dichotic listening study done by cherry? when ps were q"d about material in unattended msg, they could nearly always report whether the msg contained speech or noise. Ps could differentiate between m/f voices- when played backwards, ps noticed regular speech. Failed to notice string of repeated words. Limits on how much info a person can attend to at a given time. Attentional filter lets some info in and blocks unimportant info. 6 what is the underlying concept of the cocktail party effect? hearing your name triggers unattended message. Played ps 2 distinct messages, one in each ear. -in middle of mesage, content switches ears. People only process as much as necessary to separate attended from unattended message.