Week 16

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University of Toronto Mississauga
Reid/ Curran

Week 16: Lecture Slides: #4: Strategic Importance of Recruitment #5: Strategic Importance of Recruitment #6: Strategic Importance of Recruitment #8: Recruitment Within the Organization: Advantages #9: Recruiting Within the Organization: Disadvantages #10: Recruiting Within the Organization: Requirements #12: Recruiting Outside the Organization: Advantages #13: Recruiting Outside the Organization #15: External Recruitment Methods Textbook: The Strategic Importance of Recruitment Recruitment is the process of searching out and attracting qualified job applicants, which begins with the identification of a position that requires staffing and is completed when resume andor completed application forms are received from an adequate number of applicants. A Recruiter is a specialist in recruitment, whose job it is to find and attract capable candidates Employer Branding is the image or impression of an organization as an employer based on the perceived benefits of being employed by the organization. It is the experience of an employee when working for a company, based on feelings, emotions, senses, realities, and benefits. Branding is very important during recruitment process. Branding experience includes: o What candidates experience when they go through the companys website o Whether HR sends an acknowledgement letter or email thanking each candidate who sends in a resume o How candidates are greeted by the receptionist when they make initial contact by phone or in person o Whether the HR person who interviews candidates is a good spokesperson who can articulate the organizations values and culture. Steps in Employer Branding: o Step 1: Define the target audience (and where to find them) o Step 2: Develop the employee value proposition Why you want to come to apply for this particular company and not anywhere else o Step 3: Communicate the brand by incorporating the value proposition into all recruitment efforts What the company promotes and their mission statements. The Recruitment Process: Identify Job Openings o From HR planningStrategic planning. Balancing supply and demand of labour o Employee resignationsterminations Specify Job Requirements o From job description specification Select Methods of Recruitment www.notesolution.com
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