GRC 324- Midterm Exam Guide - Comprehensive Notes for the exam ( 16 pages long!)

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Think about how a project is folded or bound. Different foil patterns/colors used for different applications. Postpress planning: distribution strategies, binding options, press sheet layout, page dimensions, grain direction. Less than 15% of overall production costs. Resources: printer, paper vendors, other designers, trade binders, finishers. Designer, prepress department, press department, postpress department. Trade bindery: provides cutting, folding, binding services to printing companies. Trade finisher: provides foil stamping, embossing, and die cutting to printing companies. Mailing houses: specialize in preparing mail objects. Prepare work based on details about product and benefits to the audience. Consider expertise of those reproducing their work. Definition: considering all necessary steps for efficient print production. Type and number of printing plates identified. Less common substrates: foil, metallized paper, sheet metal, wood. Grain direction: characteristic given to paper from wire motion on fourdriniers. Tendency of the cellulose fiber to align itself as the wire moves.

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