HM 316 Study Guide - Final Guide: Franchising, Desktop Publishing, Agrostis

• School: JMU
• Department: Hospitality Management
• Course: HM 316
• Professor: William Frye

Document Summary

Articles of incorporations: the document that establishes a club"s legal existence. During the second phase of a service analysis, the service management assessment, an evaluation team observes, rates, and writes a critical analysis of the efforts of the club"s management team in creating a service-based infrastructure and culture. Making sure people are not over-committed could help eliminate a leader"s burden of revising shoddy, long-winded reports. A club manager can manage conflict to help set an appropriate tone during organizational strategic planning. When doing an internal scan as part of creating a mission statement, a leader should ask: what are the unique strengths that the club should be known for and build upon. An action plan is a strategic planning tool that is put together after planning and budgeting are completed. Franchising is a distribution option most often used by non-equity clubs. The number of businesses is a critical demographic make-up for a downtown city or athletic club.