HUEC 3032 : Most Of Final Review And New Notes
Document Summary
The strategic, creative, technical, production, and distribution planning of goods having a perceived value for a well-defined consumer group; these goods are designed to reach the marketplace when the group is ready to buy. Can be evaluated: objectively according to industry standards, subjectively according to an individual"s preference. Intrinsic cues- those aspects of a garment which cannot be changed or manipulated without changing the physical characteristics of the garment. Extrinsic cues- attributes associated with the garment, but not an inherent part of it. Industry standards: apparel brand or firm"s standards. Reflect the overall intrinsic quality level the brand or firm seeks to achieve. Bases for product development decisions, specifications, development, and quality control. Affect the costs, intrinsic quality, materials used, and methods of production. Must meet the needs of both the customer and the brand. Few mandatory standards exist for apparel sold in the u. s. Specifications (specs)- brief descriptions of materials, procedures, dimensions, and performance for a particular style.
