BAMG 30700 Midterm: Process Analytics Study Guide Part 20
18 May 2018
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Process Analytics Study Guide
Readings:
• Lord of the Rings: The Journey of an Indian Onion:
o Article focuses on the onion supply chain
▪ takes place in third-world conditions
o Shows that the onion supply chain is MANUAL, yet people make money at every
step
o Also shows that it is CULTURE-DRIVEN
▪ as a supplier, must be aware of cultural values in order to achieve success
o Food supply chain is decades out and cannot keep up with booming demand
▪ pricey onion are deadly for incumbent governments
o Articles follows the journey of an onion from a field in the heart of onion
country, in Western India, to a shopping bag in Mumbai
▪ Suggests that an industry is begging for investment and reform
o Onion supply chain involves up to five middlemen, and the onion is loaded,
sorted, and repacked at four times
▪ shows that system is volatile and inefficient
o In India, only 2-3% of groceries are bought in formal stores, with most people
reliant on local markets
▪ large grocers, such as Walmart, Carrefour, and Tesco see this as an
opportunity
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