CAS 100A Study Guide - Final Guide: Alliteration, Antithesis, Eye Contact
22 Aug 2016
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Document Summary
Invention - generating content and strategies for a speech through a speaker"s research and judgment. Allows us to narrow and focus research efforts. Allows us to obtain a desired response from the audience. Allows us to find relevant material that will be used to inform, convince, or motivate an audience. In the process of selection, information must be based on: Whether it provides the strongest support: arrangement - organizing and structuring the invented material. Introduction, body - where central ideas are presented (arguments and motivational techniques), conclusion. Narrative - variation of chronological, based on storytelling. Spatial - organized according to geography or space, relation of places to one another. Cause-effect - how something happens or what will follow from it. Problem-solution - used to advocate a policy to address an exigency. Need-plan-advantages - variation of problem-solution - introduces the problem, presents policy, shows how policy is better than others.
