ADV 2151 Study Guide - Spring 2018, Comprehensive Midterm Notes - Typography, Apple Inc., Web Design
12 Oct 2018
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Inc. , he works directly with the ceo of the company, coordinating his efforts with the job roles below him including project manager, design. Director is about solving visual/creative problems that have been given by the client. Ultimately this leads to generating a product, campaign and/or deliverable that everyone can be proud of. Intro to color: key takeaways from chapter 1. He could only see partially out of one eye. Spent time thinking about how he could see. Sensing: like a camera without a memory card. The information coming into your eye before your brain has begun processing it. Selecting: focusing on a specific part of the image (information your eye is taking in). Josef albers: in visual perception a color is almost never seen as it really is, as it physically is. This fact makes color the most relative medium in art. There are 3 types of color sensitive photoreceptors:
