COMM 101 Study Guide - Fall 2018, Comprehensive Midterm Notes - Ford Focus, Aristotle, Social Science
12 Oct 2018
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COMM 101
MIDTERM EXAM
STUDY GUIDE
Fall 2018
Comm 101 Notes
Module 1
Terms and definitions lecture
Communication- the study of messages. (Department of communication) theoretical
communication. Academic. College of… Study of message exchange.
Communications- the practice of using messages ( Cox communications- company that
provides cable service and internet. Broadcast company that engage with putting
message out there) Applied communication. Texts, emails.
Cognitive/ Cognition- knowledge, process of think/ thoughts. Thought process.
Cognitive response- a thought someone has in response to some stimulus.
Affect- social scientist use to refer to emotion, mood, or feeling to some outside force.
Social- interaction, people sharing information,social media, the people part, regular
citizens having a facebook account. Humans are fundamentally social. Coherent part of
the human experience. Belonging.
Context- specific situation or current situations, surrounding events or elements, time,
customs that can affect the meaning of messages. Where you are in time, specific
location. Often when you change context, you change the meaning. Who was present?
What was the time?setting?location?
Quantitative- route word is quantity, number, amount. To represent knowledge of
messages using numbers. Anything can be translated or represented by numbers. On a
scale from 1-10. You can translate anything into a numerical quantity.
Qualitative- non-numerical word part. Route word is quality. To represent knowledge of
messages using words. Description, passage of words. Representing things in words.
Explanation.
Implication- A logical relationship between two propositions in which if the first
thing is true, the second thing is also true. When one piece of info leads to
another one. Logically connected. Route word is imply, they are suggesting (to indicate
by inference rather than by direct statement.) Logical consequence of a proposition (or
ideas/things) that is not directly states by the proposition(or ideas/things). Not obvious or
direct. Suttle. Read between the lines. Look at the hidden part of the message to figure
out what’s going on. The subtext. Additional info that’s not stated. Something that’s true
even though it’s not obvious. Messages can often implicate multiple other things that
are unstated outcomes that are true. Ex: When someone says hello, that’s the message/
obvious part. Implication is that they know that person/ not obvious part. Ex2: When
people want to be polite they often use implications. It’s often polite to be indirect. If
someone asks you what you think of this painting. You don’t like it. Difficult to express.
Use politeness to say you like it to take care of people’s feelings. How could you say that
you didn’t like something in an indirect manner? People say “well i’ve never seen
anything quite like it.” “It’s certainly one of a kind.” those statements are true, but they
are implying something else. One direct message might have 1-5 different implications.
Implications are outcomes and consequences and truths. Sometimes they are positive,
sometimes negative. Anytime two people talk to one another there are implications.
Tubbs definition of communication- the process of creating a meaning between two or
more people. Pg.9 >>>tubbs
^^^Human communication and implications together- communication is symbolic : the
process of creating a meaning that recognizes that messages are not inherently
meaningful themselves. What people use to communicate are messages encoded in
symbols and those symbols themselves have meanings. A symbol is something that
stands for something else. Letters. Two kinds of symbols to understand: digital codes
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and analogic codes, arbitrary and random. Digital codes have no link between code and
meaning, you have to learn it and understand in order to use that symbol and
understand the meaning. Ex: shirt. We could call it a clock. The word is random, it has
no link to what you’re wearing, it’s something you learn. No connection between words
and meaning. History, knowledge. Analogical code is a symbol that connects with the
meaning. A lot of nonverbal behaviors are analogic codes, someone smile looks happy,
not 100% but it generally means they’re happy. Words that are analogical: cat=meow,
prrrr. Sounds like the message they’re trying to get across. Most language is digital,
some is analogic. Nonverbal language is analogical.
^^Communication is overt and covert. Creation of meaning. They are obvious parts and
hidden. overt= obvious. Covert refers to hidden parts/ behind the scenes, when
someone sends you a text and you aren’t sure what it means and you have to think
about it.
Encoding and decoding. Encoding is sending, putting message into action. Decoding is
the receiving, listening reading understanding. A message has to be both sent and
received. If a person sends a message and no one receives it, then it’s not
communication based on tubbs definition.
A means and an end. Meaning is created. Suggest that communication can serve a
purpose in obtaining a goal. Giving advice, sharing an activity, changing an opinion.
Getting an outcome. Helps achieve your goal. An end: sometimes those meanings are
simply the enjoyment of communication, talking to a friend, passing time talking with
stranger. (Communication is it’s own goal.)
find more resources at oneclass.com
find more resources at oneclass.com
Document Summary
Communication- the study of messages. (department of communication) theoretical communication. Communications- the practice of using messages ( cox communications- company that provides cable service and internet. Broadcast company that engage with putting message out there) applied communication. Cognitive/ cognition- knowledge, process of think/ thoughts. Cognitive response- a thought someone has in response to some stimulus. Affect- social scientist use to refer to emotion, mood, or feeling to some outside force. Social- interaction, people sharing information,social media, the people part, regular citizens having a facebook account. Context- specific situation or current situations, surrounding events or elements, time, customs that can affect the meaning of messages. Often when you change context, you change the meaning. Quantitative- route word is quantity, number, amount. Anything can be translated or represented by numbers. You can translate anything into a numerical quantity. Implication- a logical relationship between two propositions in which if the first thing is true, the second thing is also true.
