[MAT 114] - Final Exam Guide - Ultimate 82 pages long Study Guide!

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Students: below is information that will be on exam 1. Under each chapter i have listed the title (headings) of the powerpoint slides you should study for the exam. I would look at slides and review information, examples, definitions etc. The exam will have 44 multiple choice questions. Retailing- the final steps or activities needed to provide a product or service to the customer. The las step in the supply chain (may not be if the item is resold) E-tailing- online shopping, accounts for 10% or more of retail sales. Has changed consumers shopping behaviors: speed and convenience, shop when you like where you like, privacy, channel surfing. Price competition- retailers need cheaper price to remain consistent w/ competitors. Operating efficiency-operating costs as a percentage of sales. Demographic shifts: fluctuating birth rate, generation y consumers, generation x starting to reach middle age, baby boomers are retiring, women attending and graduating from college, rise in unemployment.