COMM-5121EL Chapter Notes - Chapter 7: Mobile Commerce, Retail, General Ledger
8 Apr 2018
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Document Summary
Innovation the introduction of new equipment or methods. The current impetus to innovate comes from the need to cut costs, while still creating a competitive advantage. Fundamental shifts in technology will make it possible for businesses to realize it"s promise of technology- enabled innovation, responsiveness, and speed. First, to push performance levels, organizations must find the relevant edge. Second, attract motivated groups of people to these edges to work together on challenging performance issues. Third, recognize that the people who are likely to be attracted to the edge are risk takers. This is a key reason why the edge becomes such a fertile ground for innovation. Fourth, recognize that the edge fosters not just risk taking, but different cultures that are edgy . Executives need to find ways to protect and honour these edgy cultures, whether they are inhabited by web designers or the next generation of employees who learned how to innovate as members of guilds in wow.
