COMM 103 Chapter Notes - Chapter 5: Institute For Operations Research And The Management Sciences, Corporate Social Responsibility, Brand Equity

• School: Queen's University
• Department: Commerce
• Course: COMM 103
• Professor: Gregory Libitz

Document Summary

Ponzi scheme: is a type of investment fraud that involves the payment of purported returns to existing investors from funds contributed by new investors. Ethics: is a reflection of the moral principles or beliefs about what an individual views as being right or wrong. In many ways, ethics can be thought of as an invisible hand that guides us as we make decisions. In making decisions, we need to think in terms not of what is in our personal best interests, but what is in the best interests of the stakeholders and the public at large. Integrity: is honesty, reliability, ethics and moral judgment and is the most important thing you can bring to the workplace. Board of directors: is the term for the governing body of a corporation, comprising individuals chosen or elected to oversee the management of the organization.