PSY 120 Chapter Notes - Chapter 14: Fritz Heider, Normative Social Influence, Fundamental Attribution Error
Document Summary
Social cognition: social cognition: underlying processes, such as attention and memory, that make social behaviour possible. Social categorization: our brains are very quick when it comes to processing information about social categories. Mentalizing: mentalizing: a person"s understanding that his or her behaviour and that of others reflects a person"s mental states. Social influence: social influence: behavioural control, social pressure: real or imagined psychological forces that people exert over others through their example, judgements, and demands. Contagious behaviour: chameleon effect: a person"s unconscious mimicry of other people"s expressions, behaviours, and voice tones. Informational social influence: influence exerted by information that others give a person. 65% of participants obeyed by administering lethal shocks. Strengths and weaknesses of conformity and obedience studies: asch"s and milgram"s studies gave great insight into human"s susceptibility to social influence, however, the ethics of milgram"s study is questionable. Compliance: compliance: a change in a person"s behaviour that occurs in response to a direct request.
