SPCOM111 Chapter Notes - Chapter 10: Identity Management, Impression Management

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Document Summary

Identity management the communication strategies people use to influence how others view them. Public and private selves: perceived self person you believe yourself to be in moments of honest self-examination. Identity management is collaborative: creating our own role in terms of how we want others to see us. Identity management varies by situation: work harder at creating a desired impression in the early stages of a relationship. Feel less intimacy, satisfaction, and commitment in their romantic relationships, hide what they really think and feel: low self-monitors express when they think and feel without paying attention to the impression their actions create. Simpler, more focused idea of who they are: act the same way regardless of the situation, easier to read. Impression management in mediated communication: strategic decisions about appearance, manage identity in the media, emphasize certain traits. Screen name: can edit the message until you create the desired impression, do not have to worry about blushing, appearance, etc.

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