SPCOM227 Chapter Notes - Chapter 4: Hierarchical Routing, Sematech, Connected Space
10 Aug 2016
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Document Summary
Chapter 4: the systems perspective on organizations and communication. Systems approach: emphasizes important difference between a disconnected set of parts vs. a collection of parts that work together to create a functional whole. General systems theory: the properties of living systems such as input, output, boundaries, homestasis and equifinality. Distributed intelligence: all members of the system, whether people or cells, play an important role in the system"s ongoing self organization. Robert kahn argued that organizations are fundamentally open systems that require a constant flow of information to and from their environment. Boundary spanners: employees who have regular opportunities for interaction with people outside the company: performs environmental scanning. Coopetition: blend of cooperation and competition that tries to reap the best of both worlds: ex: sematech semiconductor consortium formed by us gov"t to improve global competitiveness. Open systems theory: encourages individual members to be mindful of importance of overall health of industry ecosystem: ex: organizations and living organisms.
