CMN2168 Chapter Notes - Chapter Cull Summary: International Studies Review, Web 2.0, Cultural Diplomacy
Document Summary
The long road to public diplomacy 2. 0: the internet in us. This essay reviews the early work of the us information agency (1953 1999) in the field of computer and on-line communications, noting the compatibility of a networking approach to usia"s institutional culture. The essay then traces the story forward into the work of the units within the us department of state, which took over public diplomacy functions in 1999. The article argues that this transition deserves a large part of the blame for the difficulty, which the risk-averse state department displayed in embracing first the web and then the full range of qualities associated with web 2. 0. The state department has emphasized one-way broadcast media rather than two-way relational media and functions connected with listening and exchange diplomacy were subordinated to advocacy. The essay also notes the challenge of a non-diplomatic agency the.