COMS 102 Chapter 15: Speaking to Inform

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Informative speech: a speech designed to convey knowledge and understanding. Object: anything that is visible, tangible, and stable in form. Process: a systematic series of actions that leads to a specific result or product. Explain a process for listeners to understand. Explain a process for listeners to be able to perform. Chronological order: explaining the process step by step. Topical order: each main point has a separate principle or technique the process themselves it better. Event: anything that happens or is regarded as happening. Concept: a belief, theory, idea, notion, principle, etc. Identify major elements; illustrate with specific elements. Relate the subject directly to the audience. Use description (a statement that depicts a person, event, idea, or the like with clarity and vividness) Use comparisons (a statement of the similarities among two or more people, events, ideas, etc. Use contrast (a statement of the differences among two or more people, events, ideas, etc. )

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