ECON 221 Chapter Notes - Chapter 12: Invisible Hand, Creative Destruction, Sunk Costs

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Firm is profitable when p>ac and vv. In the long run, firms will enter profitable industries and exit unprofitable. When profit is zero, there is neither entry or exit. Zero profits or normal profits occur when p = ac. industries. At this price, the firm is covering all of its costs, including enough to pay labor and capital their ordinary opportunity costs. Hotel example: is profitable in summer due to tourists, but taking a loss in winter. Solution: do not shut down hotel in order to make less of a loss. Entry and exit with uncertainty and sunk costs. A firm should exit when p

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