ACCT 2000 Chapter : OAf5hV2dZs Page 2

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15 Mar 2019
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Final exam study guide public speaking for dr. gratch. Be able to identify the different types of organizing symbols. Power to arouse deep emotions: legitimate certain types of action: to invert our moral codes; making the better into the worse and the worse into better. Understand and explain the uses and purpose of pathos in rhetorical public speaking, including the major elements of pathos. Pathos refers to the use of emotional appeals to persuade an audience. Pathos persuade by producing an emotional response in an audience that makes it favorable to one thing and unfavorable to another. Motivates us to changed: can be used to inhibit a path of action much as the slippery slope fallacy functions in logics. Makes us feel fearful to change: can be used to describe a past situation from which we have escaped, thereby making us content with our current lot by comparison.

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