BIOL 1001 Chapter : Chapter 5 Part I
Document Summary
What makes something strategic *? it is important: not easily reversible involves significant commitment of resources. Swot analysis: weakest because of bias, lacks structure. Internal assessment: resources and capabilities value chain analysis, r&c profit earning potential* Our business model: value proposition, profit formula* How do we assess along the way: fit test*; competitive advantage test*; performance test* Uniqueness: variety-based*: choice of products/services, needs-based*: tailored set of activities based on customer"s desires, access-based*: how you get to where your customers are. Fit*: 1st order*: simple consistency between activities and strategies, 2nd order*: reinforcing activities, makes it much more difficult for rivals to copy what you do, 3rd order*: optimization of effort. Vision*: provides guidance about what core to preserve and what future to stimulate progress toward. Made up of*: core ideology, envisioned future. Core ideology*: defines the enduring character of an org. Made up of*: core values: essential, enduring tenets, core purpose: reason for being.
