SOCL 2001 Chapter : SOCL 2001 Chapter 2
Document Summary
If we successfully answer one question, it only spawns others. no moment when a social. Research methods are standard rules that social scientists follow when trying to establish. Need different methods a causal relationship between social elements. Quantitative: can be converted to numeric form. numeric data = coding. How you enjoyed your shopping experience at grocery store, scale. Can"t know how to improve or why someone may feel poorly. Large amount of data, quick readily converted to numeric form. More detailed data, more complicated to sort/figure out. Deductive approach : starts with theory, develop a hypothesis, make empirical observations, analyze data collected through observation to confirm, reject, or modify the original theory, more common in quantitative. Inductive approach : start with empirical observation b, determines if correlation exists by noticing if a change is observed in two things. To research then work to form a theory simultaneously.
