BA 260H Chapter Notes - Chapter 5: Competitor Analysis, Fixed Cost, Competitive Intelligence
2 Nov 2016
School
Department
Course
Professor
Document Summary
Competitor analysis -is a detailed evaluation of a firm"s competitors. Environmental and business trends are the two most important trends to pay attention too. Environmental trends shift in favor or against the products or services sold by that firm. Business trends the way they go about operating their business such as outsourcing their services to. They affect the average rate of return for the firms in an industry by applying pressure on industry profitability. Creating a atmosphere that is attractive can and i will be a determining factor on your success you don"t have to do everything perfect but you have to do a couple of things best in class. It has to replace a previous item: government/ legal barriers- this is related to biotech companies or knowledge intensive industries that require patents/ copywrites. Emerging industries- they are industries that have yet to develop operating procedures.
