FIN 010 Chapter Notes - Chapter 4: Retained Earnings, Capital Asset Pricing Model, Issued Shares

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The opposite is also true: a company capable of managing its business and financial position properly, growing its revenue, reducing its expenses. It ultimately translates into a lower cost premium for equity: though exogenous and endogenous factors obviously influence markets, the cost of equity capital can be a difficult endeavor to truly estimate. We know beta is a measure of a product"s vulnerability vis- -vis the wide market. While there are no fees associated with retained earnings as they are generated by post-tax / post-dividend earnings, they incur capital costs that are typically set at the same expense as the common stock. This approach is appropriate because if a company has no remaining earnings, it will have to sell common stock in order to finance its balance sheet. We may generalize total costs by recognizing that a firm faces a problem.

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