BANA 2082 Chapter 2: 2.1 Notes
Document Summary
For presentation and analysis data are the facts and figures obtained, evaluated and summarized. The dow jones industrial average (dji), which is continuously monitored by virtually every financial publication, is calculated based on the share prices of the 30 companies listed in table 2. 1. Charles dow and edward jones, who introduced the measurement of the dji in 1896, are named for the index. Almost every challenge (and opportunity) facing an organization (or individual) is concerned with the effect on the business result of the potential values of related variables. Therefore, we are concerned how the value of a variable varies; the difference in a variable determined by observations (time, customers, objects, etc. The role of descriptive analytics is to collect and analysis data so that variations and their effect on a business environment are better understood. The values of such variables are regulated directly by the decision maker (often called decision variables).