CMJ 103 Chapter Notes - Chapter 1: Pathos, Stress Management, Episteme
Document Summary
The speaker: the tradition and practice of public speaking, 3rd edition. Sophists: itinerant teachers who traveled from city-state to city-state in classical. Greek term meaning timing and recognition of the needs of the occasion. Techne: experimental knowledge; knowledge of particular events in the world around us; the least reliable form of knowledge. Episteme: universal knowledge, or the understanding about the common characteristics of like materials. Intermediate knowledge: knowing what does not reflect an excess or a defect but instead what is intuitively correct to the person. Pathos: the emotional dimensions of the appeal that can influence an audience"s disposition toward the topic, speaker, or occasion. Artistic proof: constructed by the speaker for the occasion; concerns ethos, pathos, and logos. Inartistic proof: all the evidence, data, and documents that exist outside of the speaker and the audience, but nevertheless can aid in persuasion. Clarity: the ability of speakers to clearly articulate what they wish to say.