PSY 3121 Chapter Notes - Chapter 11: Operant Conditioning Chamber, Reinforcement, Operant Conditioning
Document Summary
Beginning in the 50s e was the major embodiment of american behavioural psychology. Attracted a large loyal band of followers. He became a celebrity; his 1971 book became a bestseller. He spoke on talk shows, appeared on at least 40 radio and tv programs. Featured on the cover of time magazine. Had an affectionate and stable childhood in pennsylvania. Liked to build things as a child. He read everything he could find about animals. His system of psychology reflected his own early life experiences. Life is a product of past reinforcements to him. Life was just as predetermined and orderly as his system dictated that all human lives would be. His experiences could be traced solely to the stimuli in his environment. He was unhappy at hamilton college in new york but graduated with an english degree wanting to be a writer.
