ECON 010 Chapter Notes - Chapter 6: Demand Curve
Econ010 Chapter 6
Elasticity: A measure of how much one economics variable responds to changes in
another economic variable
Price elasticity of demand: responsiveness of quantity demanded to a change in
price measured by dividing % change in quantity demanded of product by % change
in price (not same as slope of curve); always negative but compare absolute values
Elastic demand: demand is elastic when % change in quantity demanded>%change
in price; price elasticity>1 in absolute value
Inelastic demand: demand is inelastic when % change in quantity
demanded<%change in price; price elasticity<1 in absolute value
Unit-elastic demand: demand is unit elastic when % change in quantity
demanded=%change in price; price elasticity=1 in absolute value
Perfectly inelastic demand: quantity demanded is completely unresponsive to
price and the price elasticity of demand=0
Perfectly elastic demand: quantity demanded is infinitely responsive to price and
price elasticity of demand=infinity
Total revenue: total amount of funds received by a seller of a good or service (price
per unit*number of units sold)
Cross price elasticity of demand: % change in quantity demanded of one good
divided by % change in price of another good; positive if substitutes, negative if
complements; unrelated goods=0
Income elasticity of demand: measure of responsiveness of quantity demanded to
changes in income, measured by % change in quantity demanded divided by %
change in income
Luxury: quantity demanded is very responsive to changes in income
Necessity: quantity demanded not very responsive to changes in income
Price elasticity of supply: responsiveness of quantity supplied to a change in price,
measured by dividing % change in quantity supplied of product by % change in
product’s price (positive #)
Calculating elasticity
When calculating price elasticity between two pts on a demand curve, we get a
different value for price increases than for price decreases
→
Use midpoint formula
•
(Q2−Q1)
(Q1+Q2)
2
/(P2−P1)
(P1+P2)
2
Determinants of Price Elasticity of Demand
Availability of close substitutes
• If product has more substitutes available, it will have more elastic demand
Passage of time
• The more time that passes, the more elastic the demand for a product
becomes
Luxuries vs necessities
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Document Summary
Elasticity: a measure of how much one economics variable responds to changes in another economic variable. Elastic demand: demand is elastic when % change in quantity demanded>%change in price; price elasticity>1 in absolute value. Inelastic demand: demand is inelastic when % change in quantity demanded