PSYC1000 Lecture 9: PSYC1000 Lecture 9

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Response rate is generally higher: interval schedules. Reinforcement is given for the first response after a set period of time has elapsed: fixed or variable schedules. Treatments that use operant conditioning methods to change behaviour: reward appropriate behaviour, extinction (no reinforcement) for inappropriate behaviour, token economies. 3 systems of memory: sensory memory, short term memory, long term memory. 3 stages of memory: encoding, storage, retrieval. Better performance for words at start: recency effect. We can learn automatic processing: effortful processing. Shallow processing: processing only superficial characteristics of a piece of information, acoustic encoding. Elaboration: focus on meaning of information to encode it into long-term memory. Priming: activation of one or more existing memories by a stimulus, activation is not a conscious decision, can effect subsequent thoughts and actions. Relearning: asking people to memorise something a second time will be faster if the material is still in their long-term memory.

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